Banana sculpture set to ride around West Lafayette
WEST LAFAYETTE, IN (AP) - An apartment rental company's 10-foot, aluminum banana sculpture that was the subject of a dispute with West Lafayette city officials is now mounted in the back of pickup truck to travel around town.
Granite Student Living's banana truck is the latest use of its banana logo marketing to Purdue University students. Last summer the sculpture was placed outside an apartment building and ran afoul of city officials a year after a fight over a large yellow banana painted the full length of a two-story rental house.
Granite general manager Joel Brovont tells the Journal & Courier (http://on.jconline.com/1KmGFkp ) the company is trying to be a thorn to the city, but wanted to make use of the sculpture.
West Lafayette Mayor John Dennis says the rolling advertisement is a creative business promotion.
Information from: Journal and Courier, http://www.jconline.com
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