The concept of letting TV viewers pay for only the cable channels they want is back on the table in Washington, where lawmakers and regulators are fed up with raunchy television.
An "a la carte" pricing system would let cable subscribers to pick and pay for individual channels rather than being forced to buy packages - an idea generally opposed by cable companies.
But Cablevision Chairman Charles Dolan says that he doesn't think the concept will "be detrimental to either programmers or cable operators" in the long run.
Other providers say channels might charge more to carry them and would lead to higher prices for consumers.
Federal Communications Commission Chairman Kevin Martin pushed the idea this week in a meeting with industry leaders as a way to help parents screen out inappropriate content from hundreds of channels.