The headline written by someone else was over the top and not quite what the Gallup Poll folks say their data revealed, but the words still stung: Evansville called the "8th Most Miserable Place to Live". Residents expressed displeasure, but a group of students at USI were moved to action.
They call themselves "We Are Evansville" and on Tuesday, they announced a big project that aims to garner the entire community's support.
"The kids were upset. They were insulted," said USI Public Relations instructor Pam Hight.
"It came out on April Fools Day, so I thought someone was playing a joke on me," said Evansville Mayor Llyod Winnecke.
It was the poll heard 'round Evansville and for these USI students who are part of an Intro to PR class, it was a step too far.
"The next class we came in we decided that maybe we actually could make a campaign or small project out of it, which has grown to something much larger than that now," said Jesse Marx, student.
And it's about to get bigger.
The students announced Tuesday morning they will be making a community pride movie, and they want you to send in pictures that show what Evansville means to you.
"New, old, it doesn't matter. Whatever you think represents Evansville the best send them into us at email@example.com and we'll sort through them," said Marx. "We're going to incorporate as many as possible."
They will put the pictures in a movie and on June 1 they want to have as many people come down to the Riverfront for a group shot
"We're going to have everybody say 'We Are Evansville' and that could be the final shot to our video," said Marx.
You can also show your pride by buying a colorful t-shirts, which you can get for $5 at the C.K. Newsome Center. All the proceeds will go to support Evansville Parks and Recreation.
"This speaks to why Evansville's a great place to live," said Mayor Winnecke. "Because you have a class of university students, some of them who are not even from Evansville, feel so strongly about what a great place Evansville is to live they want to tell the world," he said.
You'll also have a chance to show your community spirit on May 31, which will be proclaimed as the official "Day of Pride" in Evansville.
If you would like to send your pictures to be included in "We Are Evansville" email them to firstname.lastname@example.org.
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