A new initiative aims to collect thousands of pounds of aluminum cans in the next month.
"This has been an annual challenge that's existed for more than five years. Every year, we're increasing the number of people who are first-time recyclers. When you recycle, you put money in your pocket. So, what we want to do is encourage people to recycle more and, in the process during this challenge, also benefit some area non-profits," said Jim Beck with Alcoa.
Cash for Cans runs through November 12th.
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